Speculative relaunch of the 1970s British cult favorite magazine. This low cost relaunch offers added value with exclusive audio content and VR experiences. The aim is to offer an immersive and distinct reading experience for the modern audience. The design vision for the relaunch is a tongue-in-cheek homage to gossip magazines peddled in grocery store checkouts.

In a post-digital era, how does a print publication reinvent itself?

Cover
Spreads from Prototype Transhumanism Issue
Table of contents

Deliverables

To propose a post-digital concept to relaunch the publication fit for the present day.

Overview

  • Understand the demographics

  • Understand the source material

  • Experiment with AR and other digital value adds/exclusives

  • Create a Prototype

Outcome

A print prototype created using found articles which allows readers to engage with the AR features for further testing.

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